Why We Support Every Mother Counts

Why We Support Every Mother Counts

If you're reading this, chances are you either are a mom or you have a close relationship with one. If that is the case, the mission of Every Mother Counts (EMC) will likely be one you feel is very much worth supporting. We certainly do! Read on to learn why we've chosen to donate 1% of all sales to this powerful and necessary organization. 

According to EMC's website, their mission is to "make pregnancy and childbirth safe for every mother, everywhere." And they don't stop at "safety." They want maternity care to be quality, respectful, and equitable. Isn't that all just music to your ears?!

In a perfect world, every birthing person would receive this type of care during their pregnancy, labor and delivery, and postpartum period. Unfortunately, the reality of our world is that a mother dies every two minutes due to complications during pregnancy and childbirth and ninety nine percent of those deaths happen in developing countries (WHO). Another disheartening fact is that the United States is the only industrialized country where maternal mortality rates are consistently rising. According to the World Health Organization (WHO), almost all of these deaths could be prevented by meeting EMC's goals. 

Funding EMC allows the team to engage with community members and policy makers in order to raise awareness and mobilize these groups to effect change. EMC also gives grants in order to support community-based groups that increase access to care and resources (including quality, respectful caregivers) as well as advances successful care models in underserved areas.

Some of the biggest issues EMC is fighting are disrespectful and discriminatory care, harmful practices like forced marriage and female genital mutilation, and lack of care providers, training, and resources. EMC is providing actual solutions to these problems at the community level to improve care for marginalized people, one pregnancy at a time. We think that's pretty dang cool. 

In addition to monetary donations, raising awareness for EMC is an important way to support their mission. Check out their website and social media, like their Instagram or YouTube, to learn more about their work and how you can get involved. Like and share their posts with your friends and family. We're excited to help make a difference for the moms of our world and hope you'll hop on board with us! 


[All information collected from everymothercounts.org. Logo property of Every Mother Counts]

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